Configuring the site

This is a checklist of things to complete prior to your site’s go-live day. Everything in the first sections is yours to configure directly in Floatist. The final section covers items that the Floatist team handles — reach out to support@floatist.com when you’re ready for those.

Brand and site settings

• Upload your company logo in Settings > Global settings. The logo is used across the marketing site, the booking flow, and generated PDFs — set it once and it applies everywhere.

In Settings > Marketing > Website:

• Add or review the content for your Home, Contact, and About us pages.
• Choose your font, brand color, home page secondary color, and footer color.
• Configure your working hours, Google review link, social links, partner logos, and privacy policy.

Boats

• On each boat page in Settings > Fleet, add a rich description, highlights, and specs — content that helps a guest picture being on that boat. This is one of the biggest conversion levers on your site.
• Upload at least 5 high-quality images per boat. If you use an MMK or NauSYS integration, confirm those images are imported. Sort them in your preferred order — the first image appears in the fleet listing and at the top of the boat detail page. See Image specifications for recommended sizes and aspect ratios.
• In Settings > Marketing > Bases and boats, enable each boat for the marketing website. Boats that are not enabled will not appear publicly.

Bases

In Settings > Bases:

• Add rich, well-written information for each base. Base content is visible on both the base page and individual boat detail pages, so a good description pays off in two places.
• Add each base’s Google Maps ID so the map embed renders correctly on the base page.

Availability and pricing

In Settings > Marketing > Availability and pricing:

• Every boat has availability configured. See Boat availability for setup instructions.
• Every boat has pricing configured. See Boat pricing for setup instructions.

Note

Confirm how far out availability and pricing should be set so guests never see a date range with missing information. Availability can be set further out than pricing if needed.

Payments

In Settings > Marketing > Payments:

• Configure the first installment percentage — the share of the total due at the time of booking (e.g. 10%).
• Configure the full payment window — if a charter starts within this many days of booking, the full amount is due upfront.
• Add your Adyen merchant ID to accept online payments.

Optional content

• Add blog posts at Settings > Marketing > Blog posts. Use the Order field on each post to control how posts sort on the public site (lower numbers appear first; leave blank to sort by publication date).
• Add services at Settings > Marketing > Services. The Order field works the same way.

Floatist team to configure

These items can only be set up by the Floatist team. Contact support@floatist.com when the sets above are complete.

• Favicon generation and upload — favicon.ico, apple-touch-icon.png, and web-app-manifest files. Note: favicons are cached for weeks. Confirm your final brand assets before requesting this — changes after the fact are not straightforward.
• Redirects from your existing website — Floatist maps your old URLs to new ones so Google preserves your existing rankings. Without this, your site loses all accumulated SEO value on cutover.
• Google Analytics ID configuration.
• Google site verification.